B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
81%
81% -- share of homeowners relying on google reviews for homeowners (2026)
81% of homeowners rely on Google Reviews to decide whether to hire a business.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
81%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
v12.ai
Primary
Tier C
https://v12.ai/spring-2026-marketing-guide-nh-home-service-businesses/ ↗
Source Article
Spring 2026 Marketing Guide for New Hampshire Home Service Businesses: How to Win the Busiest Season of the Year - V12 AI
Spring in New Hampshire means one thing for homeowners: it’s time to fix, upgrade, and maintain their properties after another brutal winter. For landscapers, HVAC contractors, roofers, and other home service businesses across the Granite State, the next 90 days represent the single biggest revenue …
Original Research
v12.ai
· Original study ↗
Methodology
Cited as 'Research shows'; original study not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
homeowners: 81% share of homeowners relying on google reviews. Source: v12.ai (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/homeowners-rely-on-google-reviews
HTML Embed
<blockquote cite="https://lighthousedata.io/data/homeowners-rely-on-google-reviews" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>81%</strong> -- share of homeowners relying on google reviews for homeowners<br><small>Source: v12.ai (2026) · <a href="https://lighthousedata.io/data/homeowners-rely-on-google-reviews" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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