B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

$1,300,000,000,000

$1,300,000,000,000 -- purchasing power for US Hispanic/Latino population (2011)

2011  · U.S. Census Bureau

US Hispanic population has an estimated purchasing power of $1.3 trillion.

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Attribution: U.S. Census Bureau View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
$1,300,000,000,000
Unit
Currency Usd
Data Vintage
2011
Entity
US Hispanic/Latino population
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
U.S. Census Bureau Primary Tier A
https://sanjoseconsulting.sjadv.com/blog/hispanic-consumer-trends-in-haircare/ ↗
Confidence: 56/100 Vintage: 2011 Channel: Deep Crawl
Source Article
Hispanic Haircare Consumer Trends | San Jose Consulting
CPG, Multicultural Marketing, Total Market | Jun 23, 11 Hispanic Consumer Trends in Haircare By Tony D’Andrea, PhD – SJG Director of Planning and Research Hispanic Brand Loyalty in Haircare In haircare and skincare, mainstream consumers often turn to cheaper or store brands in times of economic hard…
Original Research
U.S. Census Bureau · Original study ↗

U.S. Census Bureau estimate cited

Methodology documented
Industrymarketing
Plain Text
US Hispanic/Latino population: $1,300,000,000,000 purchasing power. Source: U.S. Census Bureau (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hispanic-purchasing-power-1-3t
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<blockquote cite="https://lighthousedata.io/data/hispanic-purchasing-power-1-3t" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$1,300,000,000,000</strong> -- purchasing power for US Hispanic/Latino population<br><small>Source: U.S. Census Bureau (2011) · <a href="https://lighthousedata.io/data/hispanic-purchasing-power-1-3t" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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