B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

1,500

1,500 -- product placement integrations for Heineken (2026)

Name: Product Placement Integrations Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-28

2026 · BEN (Product Placement)

Over a five-year term, BEN executed close to 1,500 integrations for the Heineken brand portfolio across film, TV, premium cable, and streaming TV.

Source states 'close to 1500' / 'Almost 1.5K' integrations

Cite this stat Share How we verify

Attribution: BEN (Product Placement) View source

Lighthouse Research Team

Last verified: 2026-09-28 · How we verify data →

Source verified Evidence graded

Value

1,500

Unit

Count

Data Vintage

2026

Entity

Heineken

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

BEN (Product Placement) Primary Tier B

https://ben.productplacement.com/case-study/heineken-portfolio-cross-platform/ ↗

Confidence: 53/100 Vintage: 2026 Channel: Common Crawl

Source Article

Almost 1.5K integrations across film and TV deliver 5 billion global impressions.

Original Research

BEN (Product Placement) · Original study ↗

Methodology

Agency case study reporting integrations executed across film, TV, premium cable, and streaming TV over a five-year term

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

Heineken: 1,500 product placement integrations. Source: BEN (Product Placement) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/heineken-product-placement-integrations-1500

HTML Embed

<blockquote cite="https://lighthousedata.io/data/heineken-product-placement-integrations-1500" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>1,500</strong> -- product placement integrations for Heineken<br><small>Source: BEN (Product Placement) (2026) · <a href="https://lighthousedata.io/data/heineken-product-placement-integrations-1500" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →