B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Aging
$370,000,000
$370,000,000 -- advertising investment for Harris-Walz 2024 campaign (2024)
Team Harris-Walz planned a $370 million investment on digital and television advertising between Labor Day and Election Day 2024.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$370,000,000
Unit
Currency Usd
Data Vintage
2024
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Team Harris-Walz
Primary
Tier A
https://us13.campaign-archive.com/?u=db6b693f24f8d92d026e0c2d2&id=d009140fa2 ↗
Source Article
Team Harris-Walz Raises $361 Million in August, $404 Million War Chest Entering Campaign Home Stretch
Today, Team Harris-Walz announced that it raised $361 million in August, the largest haul of the 2024 cycle and nearly triple Team Trump’s August fundraising haul. Team Harris-Walz has raised more than $615 million since the beginning of Vice President Harris’ candidacy, and has been powered by a re…
Original Research
Team Harris-Walz
· Original study ↗
Methodology
Campaign official announcement of planned paid media investment
Methodology documented
Segmentation
IndustryPolitics
RegionUS
Channelpaid_ads
Cite this stat
Plain Text
Harris-Walz 2024 campaign: $370,000,000 advertising investment. Source: Team Harris-Walz (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/harris-walz-ad-investment-370m-2024
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<blockquote cite="https://lighthousedata.io/data/harris-walz-ad-investment-370m-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$370,000,000</strong> -- advertising investment for Harris-Walz 2024 campaign<br><small>Source: Team Harris-Walz (2024) · <a href="https://lighthousedata.io/data/harris-walz-ad-investment-370m-2024" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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