B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
87%
87% -- consumer dissatisfaction rate for American adult car shoppers (2023)
87% of American adult shoppers dislike something about purchasing a vehicle at a traditional car dealership.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
87%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Harris Poll
Primary
Tier B
https://linchpinseo.com/blog/automotive-and-dealer-marketing-guide/ ↗
Source Article
Linchpin SEO : Automotive and Car Dealer Marketing Guide To Increase Leads and Car Sales
Every year is an opportunity to turn your message around in automotive marketing. New releases will excite your community, and we’re all looking forward to what will turn up at the intersections of our roads. This year is when you boost your marketing performance and consider the methods you haven’t…
Original Research
Harris Poll
· Original study ↗
Methodology
Harris Poll survey, as cited by Linchpin SEO
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
American adult car shoppers: 87% consumer dissatisfaction rate. Source: Harris Poll (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/harris-poll-87-dislike-dealership
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<blockquote cite="https://lighthousedata.io/data/harris-poll-87-dislike-dealership" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>87%</strong> -- consumer dissatisfaction rate for American adult car shoppers<br><small>Source: Harris Poll (2023) · <a href="https://lighthousedata.io/data/harris-poll-87-dislike-dealership" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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