B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30.63%
30.63% -- organic click through rate positions 6 10 growth for Google search keywords (positions 6-10) (2025)
Positions 6 through 10 organic CTR grew by 30.63% year-over-year in a 2025 study of 200,000 keywords.
- Attributed to searchers scrolling past AI Overviews to find traditional organic blue links
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
30.63%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
200,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
GrowthSRC
Primary
Tier C
https://navboost.com/ctr-by-industry/ ↗
Source Article
Organic CTR by Industry: Benchmarks Across Verticals
Why CTR Benchmarks Are Reported by Vertical
Click-through rate is not a single number that applies uniformly across the web. The proportion of searchers who click a given organic position depends heavily on the kind of query being asked, the layout of the results page, and the mix of intent behind t…
Original Research
GrowthSRC
· Original study ↗
Methodology
GrowthSRC 200,000-keyword study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google search keywords (positions 6-10): 30.63% organic click through rate positions 6 10 growth. Source: GrowthSRC (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/growthsrc-pos6-10-rise-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/growthsrc-pos6-10-rise-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30.63%</strong> -- organic click through rate positions 6 10 growth for Google search keywords (positions 6-10)<br><small>Source: GrowthSRC (2025) · <a href="https://lighthousedata.io/data/growthsrc-pos6-10-rise-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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