B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
$400,000,000
$400,000,000 -- acquisition price for Google (Wildfire Interactive acquisition) (2012)
Google acquired social marketing startup Wildfire Interactive for up to $400 million including contractual bonuses.
- Purchase price was initially reported as $250 million and could reach up to $400 million including contractual bonuses
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$400,000,000
Unit
Currency Usd
Data Vintage
2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
90
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CNN Money
Primary
Tier B
http://www.searchenginejournal.com/google-acquisition-wildfire-social/46958/ ↗
Source Article
Google Spends $400 Million to Purchase Social Marketing Startup Wildfire
Original Research
CNN Money
· Original study ↗
Methodology
CNN Money reported purchase price could reach $400M including contractual bonuses; initially reported as $250M
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google (Wildfire Interactive acquisition): $400,000,000 acquisition price. Source: CNN Money (2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-wildfire-acquisition-price
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<blockquote cite="https://lighthousedata.io/data/google-wildfire-acquisition-price" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$400,000,000</strong> -- acquisition price for Google (Wildfire Interactive acquisition)<br><small>Source: CNN Money (2012) · <a href="https://lighthousedata.io/data/google-wildfire-acquisition-price" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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