B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
9%
9% -- share of users scrolling to bottom of first page for Google users (2025)
Only 9% of Google users make it to the bottom of the first page of search results.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
9%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Backlinko
Primary
Tier C
https://dmidigitalmarketing.com/why-your-websites-search-engine-ranking-matters-and-how-seo-can-save… ↗
Source Article
Why Your Website’s Search Engine Ranking Matters and How SEO Can Save It.
Jump to Section
ToggleWhen did you last click on the 5th page of Google results? Probably never.
That’s because the chances of finding your answers on the first couple of your search result pages are higher. Google has made it so. Of course, there are rare cases. But still, 50% of Google users click…
Original Research
Backlinko
· Original study ↗
Methodology
Cited Backlinko research 2025; secondary citation in agency blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google users: 9% share of users scrolling to bottom of first page. Source: Backlinko (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-users-reach-bottom-first-page-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-users-reach-bottom-first-page-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>9%</strong> -- share of users scrolling to bottom of first page for Google users<br><small>Source: Backlinko (2025) · <a href="https://lighthousedata.io/data/google-users-reach-bottom-first-page-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.