B
Evidence Grade B
Graded
under review
Safe to Cite
Current
20%
20% -- share of google searches for local business for Google Search (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
20%
Unit
Percentage
Data Vintage
2026
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Search Engine Land
Primary
Tier C
http://www.sparkplugdigital.com/blog/local-seo-resources/ ↗
Source Article
10 Resources for Learning About Local SEO
Original Research
Search Engine Land
· Original study ↗
Methodology
Cited in Sparkplug Digital blog roundup of local SEO resources; original research not identified
Methodology documented
Segmentation
IndustryRetail
RegionUS
RoleSEO Specialist
Channelsearch
Cite this stat
Plain Text
Google Search: 20% share of google searches for local business. Source: Search Engine Land (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-searches-local-business-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-searches-local-business-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>20%</strong> -- share of google searches for local business for Google Search<br><small>Source: Search Engine Land (2026) · <a href="https://lighthousedata.io/data/google-searches-local-business-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.