B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
10%
10% -- percentage of policy compliant reviews recovered after purge events for Google Business Profile (2025)
Practitioners who tracked the February and October 2025 purge events reported recovering about 10% to 30% of clearly policy-compliant Google reviews when armed with screenshots and reviewer history.
- Only applies when practitioners had screenshots and reviewer history
- Represents a range of about 10% to 30%
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
10%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google help community
Primary
Tier C
https://digitalskyrocket.com/google-reviews-not-showing-up/ ↗
Source Article
Google Reviews Not Showing Up: A Practical Recovery Guide | Digital Skyrocket
You just checked your Google Business Profile and the reviews you expected to see are missing. A customer swears they left one yesterday, your star count dipped, and now you're staring at Maps wondering if Google broke something or if the review is gone for good. That's the right moment to stop gues…
Original Research
Google help community
· Original study ↗
Methodology
Practitioner tracking of February and October 2025 purge events; range 10-30%, midpoint used
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Business Profile: 10% percentage of policy compliant reviews recovered after purge events. Source: Google help community (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-review-purge-recovery-rate-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-review-purge-recovery-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>10%</strong> -- percentage of policy compliant reviews recovered after purge events for Google Business Profile<br><small>Source: Google help community (2025) · <a href="https://lighthousedata.io/data/google-review-purge-recovery-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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