B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Current

71%

71% -- share of review consumption on google for Google (2026)

2026  · BrightLocal

Google's share of review consumption in 2026 is 71%, down from 83%.

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Attribution: BrightLocal View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
71%
Unit
Percentage
Data Vintage
2026
Entity
Google
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
BrightLocal Primary Tier C
https://godberrystudios.com/posts/google-reviews-playbook-2026/ ↗
Confidence: 48/100 Vintage: 2026 Channel: Deep Crawl
Source Article
Someone two streets over picks up their phone and asks it where to eat tonight. In 2026, Google’s Ask Maps AI answers with one name — not a list, not a page of options, one place. Your Google reviews are the single biggest reason that name is yours or your competitor’s. They stopped being a vanity m…
Original Research
BrightLocal · Original study ↗

BrightLocal 2026; down from 83% previously

Methodology documented
Industrymarketing
Plain Text
Google: 71% share of review consumption on google. Source: BrightLocal (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-review-consumption-share-2026
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<blockquote cite="https://lighthousedata.io/data/google-review-consumption-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>71%</strong> -- share of review consumption on google for Google<br><small>Source: BrightLocal (2026) · <a href="https://lighthousedata.io/data/google-review-consumption-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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