B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
70%
70% -- share of removed reviews that were five star for Google Business Profiles (2025)
Over 70% of removed Google reviews in analyzed incidents were five-star ratings.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
70%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
60,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google Business Profile monitoring analysis
Primary
Tier B
https://pixelpoynt.com/why-googles-massive-purge-of-online-reviews-is-alarming-businesses/ ↗
Source Article
Why Google’s Massive Purge of Online Reviews Is Alarming Businesses | PixelPoynt
Google’s latest review massacre has businesses losing their minds. The tech giant nuked millions of reviews in 2025, with 70% being five-star ratings—yeah, the good ones. Restaurants got hit worst, watching years of customer feedback vanish overnight. Google’s AI thinks it’s fighting spam, but it’s …
Original Research
Google Business Profile monitoring analysis
· Original study ↗
Methodology
Analysis of 60,000 monitored Google Business Profiles
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Business Profiles: 70% share of removed reviews that were five star. Source: Google Business Profile monitoring analysis (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-removed-reviews-five-star-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-removed-reviews-five-star-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>70%</strong> -- share of removed reviews that were five star for Google Business Profiles<br><small>Source: Google Business Profile monitoring analysis (2025) · <a href="https://lighthousedata.io/data/google-removed-reviews-five-star-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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