B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
5
5 -- mobile search volume growth for Google mobile search (2010-04)
Google mobile search is 5 times bigger than it was two years prior (circa 2008).
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
5
Unit
Multiple
Data Vintage
2010-04
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Google
Primary
Tier C
https://www.digitalmarketingworks.com/dmw-blog/igitalmarketingworks.com/2010/04/apples-iads-what-it-… ↗
Source Article
Apple's iAds - What it Means for App Developers, Brand and Direct Marketers — Digital Marketing Works
Apple's iAds - What it Means for App Developers, Brand and Direct Marketers
/Last week, while still basking in the after-glow of Duke's 4th national championship and nail-biting victory over Butler (which I witnessed with a good Duke buddy), Apple gathered developers to discuss iPhone OS 4.0 and iAd…
Original Research
Google
· Original study ↗
Methodology
Statement attributed to a Google spokeswoman in NY Times coverage of Apple's iAd launch, cited by this article. Growth multiple vs. 2008 baseline (two years prior); no absolute search volume disclosed.
Methodology documented
Segmentation
IndustryMedia
RegionNorth America
RoleAll marketers
Channelsearch
Cite this stat
Plain Text
Google mobile search: 5 mobile search volume growth. Source: Google (2010-04). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-mobile-search-growth-5x-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-mobile-search-growth-5x-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>5</strong> -- mobile search volume growth for Google mobile search<br><small>Source: Google (2010-04) · <a href="https://lighthousedata.io/data/google-mobile-search-growth-5x-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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