B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- web traffic decline for Google (2018)
Google being down for one to five hours decreased overall web traffic by 40%.
- Attributed to an unspecified past outage event where Google was down for 1 to 5 hours
- Refers to overall global web traffic decline caused by Google's downtime, not necessarily Google's own traffic alone
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2018
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
techgroup.net
Primary
Tier C
https://www.techgroup.net/blog/breaking-news-downtime-kills-small-businesses ↗
Source Article
Breaking News: Downtime Kills Small Businesses
Breaking News: Downtime Kills Small Businesses
October 13, 2018
Downtime is bad news for any business whether big or small.
A recent two-hour New York Times’ downtime occurrence sent Twitter ablaze and their stock price plummeting.
Google going down for one to five hours resulted in lost revenue up …
Original Research
techgroup.net
· Original study ↗
Methodology
Traffic decline during 1-5 hour outage; original source not identified
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google: 40% web traffic decline. Source: techgroup.net (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/google-downtime-web-traffic-drop-40
HTML Embed
<blockquote cite="https://lighthousedata.io/data/google-downtime-web-traffic-drop-40" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- web traffic decline for Google<br><small>Source: techgroup.net (2018) · <a href="https://lighthousedata.io/data/google-downtime-web-traffic-drop-40" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.