B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
14.7%
14.7% -- local search ranking factor share for Google My Business (2015)
Google My Business made up 14.7% of the overall local search ranking factors according to a 2015 study by Moz.
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Lighthouse Research Team
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Source verified
Evidence graded
Value
14.7%
Unit
Percentage
Data Vintage
2015
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Moz
Primary
Tier C
https://www.search-digital.com/localised-seo ↗
Source Article
► Localised SEO - SearchDigital
As the name suggests, local SEO describes the process of optimising a website such that it promotes a product or service to potential customers who live or work in a specific area. Local SEO is often the only sensible option for businesses that service a specific geographic region. A QSR restaurant,…
Original Research
Moz
· Original study ↗
Methodology
MOZ study of local search ranking factors, 2015
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google My Business: 14.7% local search ranking factor share. Source: Moz (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gmb-local-search-ranking-factor-2015
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gmb-local-search-ranking-factor-2015" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>14.7%</strong> -- local search ranking factor share for Google My Business<br><small>Source: Moz (2015) · <a href="https://lighthousedata.io/data/gmb-local-search-ranking-factor-2015" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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