B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

44%

44% -- click share local search 3pack for Google local search 3-Pack (2025)

2025  · Moz

An estimated 44% of all clicks go through the Google local 3-pack.

  • Estimated figure attributed to Moz
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Attribution: Moz View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
44%
Unit
Percentage
Data Vintage
2025
Entity
Google local search 3-Pack
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
60
Independence
30
Methodology
35
Freshness
95
Moz Primary Tier C
https://back2marketingschool.com/local-business-gmb/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Wayback
Source Article
Convert more customers with Local Business GMB | 7 Tips
7 Local Business GMB Optimization Tips Your local business needs a GMB listing “Is GMB for me?”, asks every small business owner. The short answer is YES. Google’s own research indicated that 76% of local searches resulted in a store visit within 24 hours. More importantly, 28% of these searches res…
Original Research
Moz · Original study ↗

Attributed to Moz; estimate

Methodology documented
Industrymarketing
Plain Text
Google local search 3-Pack: 44% click share local search 3pack. Source: Moz (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gmb-3pack-click-share
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gmb-3pack-click-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>44%</strong> -- click share local search 3pack for Google local search 3-Pack<br><small>Source: Moz (2025) · <a href="https://lighthousedata.io/data/gmb-3pack-click-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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