B Evidence Grade B Safe to Cite Recent

68.7%

68.7% -- percentage of global population for global population (2025)

2025  · Edison Research

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Lighthouse Research Team
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Source verified Evidence graded
Value
68.7%
Unit
Percentage
Data Vintage
2025
Entity
global population
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

77/100 confidence
Extraction
95
Source Trust
50
Citation Chain
90
Independence
90
Methodology
45
Freshness
86
Edison Research Primary Tier A
https://www.salsify.com/blog/10-strategies-reduce-shopping-cart-abandonment-rate?hs_amp=true ↗
Confidence: 91/100 Vintage: 2025 Channel: Cc Extraction
Source Article
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Original Research
Edison Research · Original study ↗

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global population: 68.7% percentage of global population. Source: Edison Research (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/global-social-media-reach-2025
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<blockquote cite="https://lighthousedata.io/data/global-social-media-reach-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>68.7%</strong> -- percentage of global population for global population<br><small>Source: Edison Research (2025) · <a href="https://lighthousedata.io/data/global-social-media-reach-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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