B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

60%

60% -- share interested in staying informed on environment for Gen X (US) (2021)

2021  · n=6,000  · Savanta

60% of Gen X in the US are interested in staying informed about what is happening with the environment.

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Attribution: Savanta View source
Lighthouse Research Team
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Source verified Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2021
Entity
Gen X (US)
Sample Size
6,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Savanta Primary Tier A
https://savanta.com/knowledge-centre/view/have-baby-boomers-attitudes-towards-sustainability-been-mi… ↗
Confidence: 57/100 Vintage: 2021 Channel: Deep Crawl
Source Article
Have Baby Boomers’ attitudes towards sustainability been misinterpreted? - Savanta
Following on from last year’s inaugural survey, our latest Eco Index - with over 6,000 respondents - explores opinions on environmental issues in the UK, US and Canada. According to our new research, the majority (52% - US, 51% - Canada, 50% - UK) of Gen Z would want to encourage loved ones to chang…
Original Research
Savanta · Original study ↗

Savanta Eco Index survey

Methodology documented
Industrymarketing
Plain Text
Gen X (US): 60% share interested in staying informed on environment. Source: Savanta (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/genx-interested-environment-us-2021
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<blockquote cite="https://lighthousedata.io/data/genx-interested-environment-us-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- share interested in staying informed on environment for Gen X (US)<br><small>Source: Savanta (2021) · <a href="https://lighthousedata.io/data/genx-interested-environment-us-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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