B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
74%
74% -- ride hailing service usage for Gen Z consumers aged 18-29 (2026)
74% of Gen Z consumers aged 18 to 29 across 30 countries use ride-hailing services.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
7,923
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TGM Research
Primary
Tier A
https://tgmresearch.com/gen-z-consumer-behavior-2026.html ↗
Source Article
Gen Z Consumer Behavior in 2026: How Young Consumers Search, Shop, Decide
What Gen Z Consumer Behavior Looks Like In 2026
Gen Z Consumer Behavior in 2026: How Young Consumers Search, Shop, Decide
What makes Gen Z different in 2026 is about the process of how they search, consider, and decide. The traditional journey is becoming harder to predict since smartphones, social …
Original Research
TGM Research
· Original study ↗
Methodology
TGM Ride-hailing Reports 2026, online survey across 30 countries
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Gen Z consumers aged 18-29: 74% ride hailing service usage. Source: TGM Research (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-ride-hailing-usage-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gen-z-ride-hailing-usage-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- ride hailing service usage for Gen Z consumers aged 18-29<br><small>Source: TGM Research (2026) · <a href="https://lighthousedata.io/data/gen-z-ride-hailing-usage-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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