B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

63%

63% -- debit card preference rate for Gen Z consumers (2025)

2025

63% of Gen Z consumers prefer debit cards over credit cards.

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Lighthouse Research Team
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Evidence graded
Value
63%
Unit
Percentage
Data Vintage
2025
Entity
Gen Z consumers
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source Article
Venmo rolls out cash back rewards for debit card users
Venmo has officially expanded the benefits of its Debit Mastercard by rolling out cash back rewards for debit card users, marking a strategic enhancement to its financial services offering. Users can now earn up to 15% cash back at major retailers such as Sephora, Walmart, Lyft, and McDonald’s throu…

Survey cited by source; methodology not stated

Methodology documented
Industrymarketing
Plain Text
Gen Z consumers: 63% debit card preference rate. Source: (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-debit-card-preference
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<blockquote cite="https://lighthousedata.io/data/gen-z-debit-card-preference" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>63%</strong> -- debit card preference rate for Gen Z consumers<br><small>Source:  (2025) · <a href="https://lighthousedata.io/data/gen-z-debit-card-preference" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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