B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
85%
85% -- contactless digital payment preference rate for Generation Z consumers (2025)
85% of Generation Z prefers contactless digital payments.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
PYMNTS
Primary
Tier C
https://rhinowebsite.com/2025/11/new-payment-methods-of-gen-z/ ↗
Source Article
New Payment Methods of Gen Z -
A Generation Changing Payment
Gen Z, those born between 1997 and 2012, are changing how money moves around the world. They grew up in a world with instant access to smartphones and social media. They have learned to expect speeding, versatile and digital convenience in all their transactions. This i…
Original Research
PYMNTS
· Original study ↗
Methodology
Cited from PYMNTS research; methodology not stated in source
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Generation Z consumers: 85% contactless digital payment preference rate. Source: PYMNTS (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gen-z-contactless-payment-preference
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<blockquote cite="https://lighthousedata.io/data/gen-z-contactless-payment-preference" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- contactless digital payment preference rate for Generation Z consumers<br><small>Source: PYMNTS (2025) · <a href="https://lighthousedata.io/data/gen-z-contactless-payment-preference" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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