B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
40%
40% -- search share powered by gemini for Google Search (2026)
Gemini powers approximately 40% of all searches.
- Rough estimate based on data compiled by Incremys
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Incremys
Primary
Tier C
https://thepromptinsider.com/aeo/how-to-use-google-gemini-for-marketing-seo-aeo-in-2026/ ↗
Source Article
How to Use Google Gemini For Marketing: AEO & SEO Strategies
Short Answer: How do you use Gemini for marketing?
Gemini is embedded across Search, Workspace, and the Marketing Platform rather than being a standalone chatbot. It powers AI Overviews on the organic side, speeds content and reporting inside Docs, Sheets, and Gmail, and supports planning and target…
Original Research
Incremys
· Original study ↗
Methodology
Data compiled by Incremys, cited by Prompt Insider
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Search: 40% search share powered by gemini. Source: Incremys (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gemini-powers-search-share-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gemini-powers-search-share-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- search share powered by gemini for Google Search<br><small>Source: Incremys (2026) · <a href="https://lighthousedata.io/data/gemini-powers-search-share-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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