B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
32%
32% -- local pack ranking weight google business profile for Google Business Profile (2026)
Google Business Profile signals account for approximately 32% of local pack ranking weight according to local SEO experts.
- Based on a survey of 47 local SEO experts
- Stated as roughly 32%
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
47
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Whitespark
Primary
Tier A
https://reframepractice.com/guides/seo-for-therapists ↗
Source Article
SEO for Therapists, Counselors & Psychologists: 2026 Guide
What is SEO for therapists?
Quick Answer
SEO for therapists is the work of making your practice easy to find when people search Google, Google Maps, and AI tools for help. The core pieces are a complete Google Business Profile, location and specialty pages on your own site, accurate directory listin…
Original Research
Whitespark
· Original study ↗
Methodology
Whitespark 2026 Local Search Ranking Factors survey of 47 local SEO experts
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google Business Profile: 32% local pack ranking weight google business profile. Source: Whitespark (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gbp-local-pack-ranking-weight-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gbp-local-pack-ranking-weight-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- local pack ranking weight google business profile for Google Business Profile<br><small>Source: Whitespark (2026) · <a href="https://lighthousedata.io/data/gbp-local-pack-ranking-weight-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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