B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

85%

85% -- share of organizations reporting improved asset location for organizations using DAM (2022)

Name: Share Of Organizations Reporting Improved Asset Location Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-29

2022 · Gartner

According to a 2022 Gartner survey, 85% of organizations agreed that implementing a DAM solution greatly improved their ability to quickly locate and use digital assets.

Cite this stat Share How we verify

Attribution: Gartner View source

Lighthouse Research Team

Last verified: 2026-09-29 · How we verify data →

Source verified Evidence graded

Value

85%

Unit

Percentage

Data Vintage

2022

Entity

organizations using DAM

Geography

North America

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

60/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Gartner Primary Tier C

https://linchpinseo.com/blog/guide-to-digital-asset-management/ ↗

Confidence: 48/100 Vintage: 2022 Channel: Wayback

Source Article

Linchpin SEO : A Complete Guide to Digital Asset Management

In the age of digitization, the sheer volume of data and content produced and consumed daily is staggering. Businesses and individuals manage a rapidly expanding portfolio of digital assets, from documents and spreadsheets to multimedia files like images, videos, and audio. The proper organization, …

Original Research

Gartner · Original study ↗

Methodology

Cited Gartner survey

Methodology documented

Segmentation

IndustryB2B Company SizeMid-market RegionNorth America RoleAll marketers Channelmulti-channel

Cite this stat

Plain Text

organizations using DAM: 85% share of organizations reporting improved asset location. Source: Gartner (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gartner-dam-asset-location-2022

HTML Embed

<blockquote cite="https://lighthousedata.io/data/gartner-dam-asset-location-2022" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- share of organizations reporting improved asset location for organizations using DAM<br><small>Source: Gartner (2022) · <a href="https://lighthousedata.io/data/gartner-dam-asset-location-2022" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →