B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
79%
79% -- share of gamers playing user generated content titles for gamers (2026)
79% of gamers have played video game titles that include user-generated content, according to research by Bain.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
79%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Bain
Primary
Tier C
https://en.radartecnologico.com/gaming-is-redefining-how-sports-platforms-retain-fans/ ↗
Source Article
Gaming is redefining how sports platforms retain fans - Radar Tecnológico English
Gaming is redefining how sports platforms retain fans
Live sports is beginning to compete for attention against platforms designed to sustain continuous interaction and ongoing audience engagement.
The gaming industry is shaping new dynamics around retention, community and interactivity that are sta…
Original Research
Bain
· Original study ↗
Methodology
Cited from Bain research in opinion article; original study details not provided
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
gamers: 79% share of gamers playing user generated content titles. Source: Bain (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/gamers-ugc-titles-bain
HTML Embed
<blockquote cite="https://lighthousedata.io/data/gamers-ugc-titles-bain" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>79%</strong> -- share of gamers playing user generated content titles for gamers<br><small>Source: Bain (2026) · <a href="https://lighthousedata.io/data/gamers-ugc-titles-bain" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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