B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

90,000,000

90,000,000 -- annual buyers using platform for G2 (2025)

2025  · G2

G2 has over 90 million annual buyers using its platform.

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Attribution: G2 View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
90,000,000
Unit
Count
Data Vintage
2025
Entity
G2
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
G2 Primary Tier B
https://proxi.co.nz/software-review-sites-beginners-guide/ ↗
Confidence: 53/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Proxi recently co-hosted G2 Connect Auckland, bringing together tech industry leaders to explore the transformative power of review platforms in modern B2B software sales. The insights shared during this exclusive event highlighted a crucial reality: buyers are more self-sufficient and informed in t…
Original Research
G2 · Original study ↗

Platform official data

Methodology documented
Industrymarketing
Plain Text
G2: 90,000,000 annual buyers using platform. Source: G2 (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/g2-annual-buyers
HTML Embed
<blockquote cite="https://lighthousedata.io/data/g2-annual-buyers" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>90,000,000</strong> -- annual buyers using platform for G2<br><small>Source: G2 (2025) · <a href="https://lighthousedata.io/data/g2-annual-buyers" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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