B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
7%
7% -- form abandonment increase per second delay for website users (2025)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
7%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Akamai
Primary
Tier C
https://supportmy.website/2025/07/09/website-performance-optimization-how-speed-impacts-client-trust… ↗
Source Article
Website Performance Optimization: How Speed Impacts Client Trust in Financial Services - Support My Website: Website Support & Maintenance
“First impressions stick - especially when your money’s on the line. And nothing says ‘don’t trust me’ like a spinning wheel on a financial website.”
I. The Trust-Speed Connection
Let’s get this out of the way: 47% of users expect your web page to load in two seconds or less. That’s not my opinion -…
Original Research
Akamai
· Original study ↗
Methodology
Cited Akamai study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
website users: 7% form abandonment increase per second delay. Source: Akamai (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/form-abandonment-per-second-delay
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<blockquote cite="https://lighthousedata.io/data/form-abandonment-per-second-delay" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7%</strong> -- form abandonment increase per second delay for website users<br><small>Source: Akamai (2025) · <a href="https://lighthousedata.io/data/form-abandonment-per-second-delay" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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