B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
32%
32% -- percentage planning to follow more womens events for Winter Olympics excited viewers, UK/Ireland (2026)
In the UK and Ireland, 32% of respondents who are excited about the Winter Olympic Games plan to follow more women's events this year than in the past.
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2026
Entity
Sample Size
2,581
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Parity
Primary
Tier A
https://www.paritynow.com/resources/research/new-research-womens-sports-and-equality-win-the-pre-gam… ↗
Source Article
New Research: Women’s Sports and Equality Win the Pre-Games Gold at the Winter Olympics | Parity
New Research: Women’s Sports and Equality Win the Pre-Games Gold at the Winter Olympics
Women's figure skating is the #1 most popular event at the Winter Olympics, beating men's figure skating by 15 percentage points, the largest gender gap in popularity across all Winter Olympic sports
Women's even…
Original Research
Parity
· Original study ↗
Methodology
SurveyMonkey poll; UK/Ireland n=2,581
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Winter Olympics excited viewers, UK/Ireland: 32% percentage planning to follow more womens events. Source: Parity (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/follow-more-womens-events-uk-ireland-2026
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<blockquote cite="https://lighthousedata.io/data/follow-more-womens-events-uk-ireland-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- percentage planning to follow more womens events for Winter Olympics excited viewers, UK/Ireland<br><small>Source: Parity (2026) · <a href="https://lighthousedata.io/data/follow-more-womens-events-uk-ireland-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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