B
Evidence Grade B
Safe to Cite
Dated
73
73 -- net promoter score for First Direct (2015)
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
73
Unit
Score
Data Vintage
2015
Entity
Sample Size
11,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Sources (2)
Satmetrix
Primary
Tier A
https://rss.globenewswire.com/en/news-release/2015/04/22/1040382/0/en/Brands-Customers-Actually-Like… ↗
Source Article
Brands Customers Actually Like: Customer Loyalty Revealed by UK Satmetrix(R) Net Promoter(R) Benchmarks Report
LONDON, UNITED KINGDOM--(Marketwired - Apr 22, 2015) - Satmetrix®, the leading global provider of cloud-based solutions for managing and improving customer experience, today releases its UK Net Promoter Customer Loyalty Benchmark Reports. The reports rank more than 60 brands across 10 UK sectors, in…
Also cited by
2026-08-19
Original Research
Satmetrix
· Original study ↗
Methodology
Survey responses from more than 11,000 UK consumers
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
First Direct: 73 net promoter score. Source: Satmetrix (2015). Via Lighthouse Intelligence -- https://lighthousedata.io/data/first-direct-nps-score
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<blockquote cite="https://lighthousedata.io/data/first-direct-nps-score" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>73</strong> -- net promoter score for First Direct<br><small>Source: Satmetrix (2015) · <a href="https://lighthousedata.io/data/first-direct-nps-score" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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