B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
2
2 -- roi for Fayettechill (2026)
Fayettechill achieved a 2:1 ROI on The Good's Digital Experience Optimization Program.
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
2
Unit
Multiple
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
The Good
Primary
Tier C
http://thegood.com/portfolio/easton/ ↗
Source Article
The Good Case Studies: Our Client Results Aren’t An Accident
How Xerox Leveraged User Insights To Inform A Redesigned Shopping Experience
See how Xerox established a robust experimentation practice with The Good’s Digital Experience Optimization Program™.
How The Economist Defined & Executed Key Opportunities To Improve Their Paywall
Learn how The Economist l…
Original Research
The Good
· Original study ↗
Methodology
ROI achieved on The Good’s Digital Experience Optimization Program™
Methodology documented
Segmentation
IndustryRetail
Channelmulti-channel
Cite this stat
Plain Text
Fayettechill: 2 roi. Source: The Good (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/fayettechill_roi
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<blockquote cite="https://lighthousedata.io/data/fayettechill_roi" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2</strong> -- roi for Fayettechill<br><small>Source: The Good (2026) · <a href="https://lighthousedata.io/data/fayettechill_roi" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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