B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
42%
42% -- startup failure reason share for failed startups (2025)
42% of failed startups cited 'no market need' as the primary reason for their demise according to a 2025 CB Insights study.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
42%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CB Insights
Primary
Tier C
https://applaunchpartners.com/startup-marketing-avoid-these-costly-mistakes/ ↗
Source Article
Startup Marketing: Avoid Costly Mistakes
Original Research
CB Insights
· Original study ↗
Methodology
CB Insights study on startup failure reasons, as cited by applaunchpartners.com
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2025 (current) | 42% | |
| 2026 | 35% | -16.7% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
failed startups: 42% startup failure reason share. Source: CB Insights (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/failed-startups-no-market-need-2025
HTML Embed
<blockquote cite="https://lighthousedata.io/data/failed-startups-no-market-need-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>42%</strong> -- startup failure reason share for failed startups<br><small>Source: CB Insights (2025) · <a href="https://lighthousedata.io/data/failed-startups-no-market-need-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.