B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
23%
23% -- share of total digital advertising revenue for Facebook (2021)
In 2021, Facebook generated 23% of total US digital advertising revenue.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
23%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
outfunnel.com
Primary
Tier C
https://outfunnel.com/lead-generation-mistakes/ ↗
Source Article
What NOT to Do When You Want to Generate High-Quality Leads -
The B2B marketing landscape is constantly evolving, but one thing stays the same—the everlasting question of what to do to generate leads and how lead generation works.
Regardless of the industry, product or service, this question especially bugs marketing teams – me too, as a content marketer – for…
Original Research
outfunnel.com
· Original study ↗
Methodology
US digital ad publisher market share; original source not named
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Facebook: 23% share of total digital advertising revenue. Source: outfunnel.com (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-us-digital-ad-revenue-share-2021
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-us-digital-ad-revenue-share-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>23%</strong> -- share of total digital advertising revenue for Facebook<br><small>Source: outfunnel.com (2021) · <a href="https://lighthousedata.io/data/facebook-us-digital-ad-revenue-share-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.