B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
400
400 -- advertiser participation count for Facebook (2020)
More than 400 companies agreed to join the Facebook ad boycott organized by civil-rights groups.
- The source specifies 'more than 400 companies'.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
400
Unit
Count
Data Vintage
2020
Entity
Geography
North America
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Reuters
Primary
Tier B
https://www.digitalinformationworld.com/2020/07/facebook-fails-to-convince-the-civil-rights-groups-w… ↗
Source Article
Facebook fails to convince the Civil-rights groups with respect to its efforts about the hate-speech conundrum
Civil-rights groups are still not convinced by Facebook that it is doing enough to combat hate speech on the giant platform. Facebook’s CEO Mark Zuckerberg; COO, Sheryl Sandberg; and CPO, Chris Cox, held a meeting with the leaders of the NAACP, Free Press, Color of Change, and Anti-Defamation League…
Original Research
Reuters
· Original study ↗
Methodology
Ad boycott organized by civil-rights groups (NAACP, Free Press, Color of Change, ADL); count reported via Reuters
Methodology documented
Segmentation
Industrycontent_marketing
RegionNorth America
Channelsocial
Cite this stat
Plain Text
Facebook: 400 advertiser participation count. Source: Reuters (2020). Via Lighthouse Intelligence -- https://lighthousedata.io/data/facebook-ad-boycott-400-companies-2020
HTML Embed
<blockquote cite="https://lighthousedata.io/data/facebook-ad-boycott-400-companies-2020" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>400</strong> -- advertiser participation count for Facebook<br><small>Source: Reuters (2020) · <a href="https://lighthousedata.io/data/facebook-ad-boycott-400-companies-2020" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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