B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
80%
80% -- turnover growth rate for Eurostar (2009)
Eurostar grew its turnover by 80% over a five-year period through an innovative approach to customer acquisition and retention.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2009
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Institute of Direct and Digital Marketing (IDM)
Primary
Tier B
http://www.theidm.com/resources/event-presentations/ ↗
Source Article
If you couldn't be there, perhaps the next best thing is here!
Original Research
Institute of Direct and Digital Marketing (IDM)
· Original study ↗
Methodology
Company case study presented at IDM event; growth attributed to customer acquisition and retention strategy
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Eurostar: 80% turnover growth rate. Source: Institute of Direct and Digital Marketing (IDM) (2009). Via Lighthouse Intelligence -- https://lighthousedata.io/data/eurostar-turnover-growth-80-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/eurostar-turnover-growth-80-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- turnover growth rate for Eurostar<br><small>Source: Institute of Direct and Digital Marketing (IDM) (2009) · <a href="https://lighthousedata.io/data/eurostar-turnover-growth-80-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.