B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
35%
35% -- consumer sentiment brand priority air water pollution for European consumers (2021)
35% of surveyed Europeans want companies and brands to focus on reducing air and water pollution.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
35%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Mastercard
Primary
Tier B
https://bif.rs/2021/04/kalkulator-ugljenicnog-otiska/ ↗
Source Article
Kalkulator ugljeničnog otiska
Original Research
Mastercard
· Original study ↗
Methodology
Mastercard sustainability consumer survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
European consumers: 35% consumer sentiment brand priority air water pollution. Source: Mastercard (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/europeans-priority-air-water-pollution
HTML Embed
<blockquote cite="https://lighthousedata.io/data/europeans-priority-air-water-pollution" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>35%</strong> -- consumer sentiment brand priority air water pollution for European consumers<br><small>Source: Mastercard (2021) · <a href="https://lighthousedata.io/data/europeans-priority-air-water-pollution" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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