B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

36%

36% -- ev repurchase unlikelihood rate for European EV owners (2023)

2023  · n=30,000  · Escalent

36% of European EV owners state they are unlikely to purchase another electric vehicle.

  • The 30,000 sample size represents the total study across three years, not solely the EV-owner subgroup.
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Attribution: Escalent View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
36%
Unit
Percentage
Data Vintage
2023
Entity
European EV owners
Sample Size
30,000
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Escalent Primary Tier A
https://landing.escalent.co/iaa-mobility-2023-understanding-the-next-generation-of-ev-buyers ↗
Confidence: 57/100 Vintage: 2023 Channel: Deep Crawl
Source Article
IAA Mobility 2023: Understanding the Next Generation of EV Buyers
EV adoption rests on a complex interaction of circumstances and attitudes that evolve as different consumers enter the market. Word-of-mouth from existing EV owners is one of the keys to unlocking future growth, but 36% of European EV owners say they’re unlikely to buy another one. Winning over futu…
Original Research
Escalent · Original study ↗

Escalent survey based on 30,000 consumer interviews over three years in France, Germany, Italy, Spain and the UK; presented at IAA Mobility 2023 in Munich on September 7. The 30,000 figure is the total study sample; the EV-owner subsample size is not specified.

Methodology documented
Industrymarketing
Plain Text
European EV owners: 36% ev repurchase unlikelihood rate. Source: Escalent (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/european-ev-owners-repurchase-hesitancy-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/european-ev-owners-repurchase-hesitancy-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>36%</strong> -- ev repurchase unlikelihood rate for European EV owners<br><small>Source: Escalent (2023) · <a href="https://lighthousedata.io/data/european-ev-owners-repurchase-hesitancy-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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