C
Evidence Grade C
Use with Hedging
Current
3
3 — performance benchmark for marketing campaigns (2026)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
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Source verified
Evidence graded
Value
3
Unit
Multiple
Data Vintage
2026
Entity
Study Type
Unknown
Trend
Stable
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Sources (7)
anzolomed
Primary
Tier B
https://business.anzolomed.com/value-based-bidding-in-2025-complete-guide-to-implementation-benchmar… ↗
Source Article
Digital advertising has undergone a fundamental transformation in 2025, with value-based bidding emerging as the cornerstone strategy for maximizing return on investment across paid media campaigns. Recent industry benchmarks reveal that advertisers implementing value-based bidding strategies are ac…
Also cited by
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2026-06-04
Original Research
Merca2.0
· Original study ↗
Methodology
Cited studies from WARC on marketing campaign effectiveness.
Study: Unknown
Cite this stat
Suggested hedging: based on claims without stated methodology, with unverified sample sizes...
Plain Text
marketing campaigns: 3 performance benchmark. Source: anzolomed (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/engagement-increase-with-unexpected-elements-2026
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<blockquote cite="https://lighthousedata.io/data/engagement-increase-with-unexpected-elements-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>3</strong> — performance benchmark for marketing campaigns<br><small>Source: anzolomed (2026) · <a href="https://lighthousedata.io/data/engagement-increase-with-unexpected-elements-2026" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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