B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
25%
25% -- ecosystem roi improvement for marketing efficiency (2026)
Brands implementing comprehensive ecosystem tracking report a 25% to 60% improvement in marketing efficiency.
- Part of a range (25-60%)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
25%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Sources (3)
attnagency.com
Primary
Tier A
https://www.attnagency.com/blog/dtc-brand-ecosystem-mapping-cross-platform-revenue-attribution-2026 ↗
Source Article
DTC Brand Ecosystem Mapping: Cross-Platform Revenue Attribution Beyond Traditional Channels 2026
2026-03-13
DTC Brand Ecosystem Mapping: Cross-Platform Revenue Attribution Beyond Traditional Channels 2026
DTC Brand Ecosystem Mapping: Cross-Platform Revenue Attribution Beyond Traditional Channels 2026
The modern DTC customer journey spans an intricate ecosystem of touchpoints that extends far be…
Also cited by
chiefmarketer.com
https://www.chiefmarketer.com/
2026-08-15
hrtoday.in
https://hrtoday.in/
2026-08-15
Original Research
attnagency.com
· Original study ↗
Methodology
Range of improvements reported by brands implementing comprehensive ecosystem tracking.
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
marketing efficiency: 25% ecosystem roi improvement. Source: attnagency.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecosystem-roi-improvement
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<blockquote cite="https://lighthousedata.io/data/ecosystem-roi-improvement" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- ecosystem roi improvement for marketing efficiency<br><small>Source: attnagency.com (2026) · <a href="https://lighthousedata.io/data/ecosystem-roi-improvement" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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