B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
$196
$196 -- average spend per consumer for US Easter spending (2026)
The average projected consumer spending for Easter in 2026 was $195.59.
- Projected spend forecast by the National Retail Federation
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$196
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
80
Source
National Retail Federation
Primary
Tier A
https://adspyder.io/blog/best-easter-adverts/ ↗
Source Article
Best Easter Adverts 2026 — Top Campaigns, Platform Data and Creative Patterns
According to the National Retail Federation, Easter 2026 was projected to drive a record $24.9 billion in consumer spending — making it the most commercially dense short-window holiday after Christmas, with candy, gifting, and grocery all competing in the same two-week burst. This guide breaks down …
Original Research
National Retail Federation
· Original study ↗
Methodology
NRF projection
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
US Easter spending: $196 average spend per consumer. Source: National Retail Federation (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/easter-2026-average-spend-per-consumer
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<blockquote cite="https://lighthousedata.io/data/easter-2026-average-spend-per-consumer" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$196</strong> -- average spend per consumer for US Easter spending<br><small>Source: National Retail Federation (2026) · <a href="https://lighthousedata.io/data/easter-2026-average-spend-per-consumer" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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