B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
30%
30% -- dry january participation rate for US adults (2025)
30% of U.S. adults took part in Dry January in 2025.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
30%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
NCSolutions
Primary
Tier B
https://www.bevsource.com/news/beyond-dry-january ↗
Source Article
Beyond Dry January: Why 49% of Americans Are Drinking Less
Original Research
NCSolutions
· Original study ↗
Methodology
NCSolutions 2025 consumer survey
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US adults: 30% dry january participation rate. Source: NCSolutions (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dry-january-participation-2025
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<blockquote cite="https://lighthousedata.io/data/dry-january-participation-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>30%</strong> -- dry january participation rate for US adults<br><small>Source: NCSolutions (2025) · <a href="https://lighthousedata.io/data/dry-january-participation-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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