B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
37%
37% -- weighted share of voice for DraftKings (Sports Betting category) (2026)
DraftKings achieved a 37.0% share of voice in the Sports Betting category in World Cup 2026 AI search visibility.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
37%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Lantern (AskLantern)
Primary
Tier A
https://www.asklantern.com/reports/world-cup-2026-ai-search-visibility ↗
Source Article
World Cup 2026 AI Search Visibility Report
Original Research
Lantern (AskLantern)
· Original study ↗
Methodology
Category-level weighted brand visibility in AI search results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
DraftKings (Sports Betting category): 37% weighted share of voice. Source: Lantern (AskLantern) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/draftkings-betting-visibility-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/draftkings-betting-visibility-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>37%</strong> -- weighted share of voice for DraftKings (Sports Betting category)<br><small>Source: Lantern (AskLantern) (2026) · <a href="https://lighthousedata.io/data/draftkings-betting-visibility-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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