B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
88%
88% -- donors conducting online research before contributing for donors (2025)
88% of donors conduct online research before deciding to contribute.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
National Council of Nonprofits
Primary
Tier C
https://www.epiclifecreative.com/church-digital-marketing/ ↗
Source Article
In today’s digital age, the way churches connect with their communities has transformed. Church Digital Marketing is no longer a luxury but a necessity. At Epic Life Creative, we understand the unique challenges and opportunities that churches face online. With our expertise and passion, we’ve been …
Original Research
National Council of Nonprofits
· Original study ↗
Methodology
Cited as a National Council of Nonprofits study; secondary citation on agency blog
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
donors: 88% donors conducting online research before contributing. Source: National Council of Nonprofits (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/donors-online-research-before-giving
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<blockquote cite="https://lighthousedata.io/data/donors-online-research-before-giving" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- donors conducting online research before contributing for donors<br><small>Source: National Council of Nonprofits (2025) · <a href="https://lighthousedata.io/data/donors-online-research-before-giving" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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