B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
59%
59% -- churn reduction rate for Disney+/Hulu/ESPN+ bundle resubscribers (2025)
Disney resubscribers taking the Disney+/Hulu/ESPN+ bundle are 59% less likely to churn within 12 months compared to those subscribing to Disney+ alone.
- Comparison is specifically against those who take Disney+ alone
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Ampere Analysis
Primary
Tier B
https://digitalmediawire.com/42-of-us-consumers-are-svod-resubscribers/ ↗
Source Article
42% Of US Consumers Are SVOD ‘Resubscribers’
Broadband TV News reports: “Subscribers in the United States are returning to streaming services they only resigned from a few months previously. Research from Ampere Analysis shows that Disney subscribers who had previously churned and then returned (known as ‘resubscribers’) to take the Disney+/Hu…
Original Research
Ampere Analysis
· Original study ↗
Methodology
Ampere Analysis research comparing resubscribers to Disney+ standalone subscribers over 12 months
Methodology documented
Segmentation
Industrysaas
Cite this stat
Plain Text
Disney+/Hulu/ESPN+ bundle resubscribers: 59% churn reduction rate. Source: Ampere Analysis (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/disney-bundle-resubscriber-churn-59
HTML Embed
<blockquote cite="https://lighthousedata.io/data/disney-bundle-resubscriber-churn-59" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- churn reduction rate for Disney+/Hulu/ESPN+ bundle resubscribers<br><small>Source: Ampere Analysis (2025) · <a href="https://lighthousedata.io/data/disney-bundle-resubscriber-churn-59" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.