B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

69%

69% -- executives saying only digitally transformed businesses survive for US executives (2018)

Name: Executives Saying Only Digitally Transformed Businesses Survive Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-28

2018 · n=481 · AppDirect

69% of US executives agree that only businesses that have digitally transformed will survive over the next five years.

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Attribution: AppDirect View source

Lighthouse Research Team

Last verified: 2026-09-28 · How we verify data →

Source verified Evidence graded

Value

69%

Unit

Percentage

Data Vintage

2018

Entity

US executives

Sample Size

481

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

64/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

AppDirect Primary Tier A

https://www.appdirect.com/about/press/releases/appdirect-study-finds-that-86-percent-of-executives-b… ↗

Confidence: 32/100 Vintage: 2018 Channel: Common Crawl

Source Article

AppDirect Study Finds that 86 Percent of Executives Believe Platforms…

Original Research

AppDirect · Original study ↗

Methodology

Ipsos online survey, Aug–Sep 2018

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

US executives: 69% executives saying only digitally transformed businesses survive. Source: AppDirect (2018). Via Lighthouse Intelligence -- https://lighthousedata.io/data/digital-transformation-survival-2018

HTML Embed

<blockquote cite="https://lighthousedata.io/data/digital-transformation-survival-2018" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>69%</strong> -- executives saying only digitally transformed businesses survive for US executives<br><small>Source: AppDirect (2018) · <a href="https://lighthousedata.io/data/digital-transformation-survival-2018" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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