B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
88%
88% -- consumers valuing detailed product content for online consumers (2025)
88% of consumers say detailed product content is extremely or very important to their purchase decisions.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
88%
Unit
Percentage
Data Vintage
2025
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Salsify
Primary
Tier C
https://www.k3videoproduction.com/blog/product-photography-drives-sales-through-visual-engagement/ ↗
Source Article
How Product Photography Drives Sales & Visual Engagement
You’re shopping online for a new coffee maker. Two options have similar prices and similar reviews. One has bright, sharp photos showing every angle, the buttons up close, and a lifestyle shot of it sitting on a clean kitchen counter. The other has one blurry image on a wrinkled tablecloth.
Which on…
Original Research
Salsify
· Original study ↗
Methodology
Salsify consumer research, cited secondhand
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
online consumers: 88% consumers valuing detailed product content. Source: Salsify (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/detailed-product-content-purchase-decisions
HTML Embed
<blockquote cite="https://lighthousedata.io/data/detailed-product-content-purchase-decisions" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>88%</strong> -- consumers valuing detailed product content for online consumers<br><small>Source: Salsify (2025) · <a href="https://lighthousedata.io/data/detailed-product-content-purchase-decisions" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.