B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
48%
48% -- bounce rate for Desktop web users (2026)
Desktop website traffic has an estimated bounce rate of around 48–50% in 2026.
- Reported as a range (around 48–50%)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
48%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
New Frame Digital
Primary
Tier C
https://newframedigital.com/mobile-vs-desktop-traffic-trends/ ↗
Source Article
2026 Website Traffic Trends: Why Mobile Rules The Internet Now
2026 Website Traffic Trends: Why Mobile Rules The Internet Now
Over the past decade, the way people access the internet has completely shifted, and 2026 is no exception. Mobile devices now dominate how we browse, shop, and engage online, leaving desktop usage trailing behind.
Whether you’re a busine…
Original Research
New Frame Digital
· Original study ↗
Methodology
Range 48-50%, midpoint extracted
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Desktop web users: 48% bounce rate. Source: New Frame Digital (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/desktop-bounce-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/desktop-bounce-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>48%</strong> -- bounce rate for Desktop web users<br><small>Source: New Frame Digital (2026) · <a href="https://lighthousedata.io/data/desktop-bounce-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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