B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
91%
91% -- site traffic lift for Delta Dental of Virginia (2026)
Delta Dental achieved a 91% year-over-year lift in site traffic from the campaign.
- Results reflect one individual market (Connecticut, New Jersey, or Virginia) among those that leveraged the campaign.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Anderson (AndersonDD)
Primary
Tier A
https://www.andersondd.com/how-delta-dental-turned-a-bold-creative-bet-into-a-44-enrollment-lift/ ↗
Source Article
How Delta Dental Turned a Bold Creative Bet into a 44% Enrollment Lift
Original Research
Anderson (AndersonDD)
· Original study ↗
Methodology
Agency-reported campaign results
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Delta Dental of Virginia: 91% site traffic lift. Source: Anderson (AndersonDD) (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/delta-dental-site-traffic-lift-91
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<blockquote cite="https://lighthousedata.io/data/delta-dental-site-traffic-lift-91" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- site traffic lift for Delta Dental of Virginia<br><small>Source: Anderson (AndersonDD) (2026) · <a href="https://lighthousedata.io/data/delta-dental-site-traffic-lift-91" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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