B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
91%
91% -- voice technology investment rate for business decision-makers (2019)
More than 91% of business decision-makers have already invested in voice technology.
- Reported as 'More than 91%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
91%
Unit
Percentage
Data Vintage
2019
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Adobe
Primary
Tier C
https://tribe.so/blog/online-communities-brands-position-zero-optimize-voice-search/ ↗
Source Article
Online Communities for Position Zero and Voice Search
How Communities Help Brands Capture Position Zero and Optimize for Voice Search
The fourth industrial revolution (4IR) is unfolding fast. And now businesses have a lot of things to be concerned about.
But, practically it’s just one thing, i.e., customers! How could it not be?
Businesses are 100% abo…
Original Research
Adobe
· Original study ↗
Methodology
Adobe 2019 voice survey, as cited
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
business decision-makers: 91% voice technology investment rate. Source: Adobe (2019). Via Lighthouse Intelligence -- https://lighthousedata.io/data/decision-makers-invested-voice-2019
HTML Embed
<blockquote cite="https://lighthousedata.io/data/decision-makers-invested-voice-2019" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91%</strong> -- voice technology investment rate for business decision-makers<br><small>Source: Adobe (2019) · <a href="https://lighthousedata.io/data/decision-makers-invested-voice-2019" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.