B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
15%
15% -- reduction in quota attainment likelihood for Sales reps spending more than 4 hours/week on data entry (2025)
Sales reps who spend more than 4 hours per week on data entry are 15% less likely to hit their quota.
- Conditioned on spending more than 4 hours per week on data entry
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
CSO Insights
Primary
Tier C
https://www.andsend.com/blog/why-crms-are-klling-sales-velocity ↗
Source Article
Why Traditional CRMs Are Killing Your Sales Velocity (And How AI Can Fix It)
Original Research
CSO Insights
· Original study ↗
Methodology
Blog citing CSO Insights
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Sales reps spending more than 4 hours/week on data entry: 15% reduction in quota attainment likelihood. Source: CSO Insights (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/data-entry-hours-quota-attainment
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<blockquote cite="https://lighthousedata.io/data/data-entry-hours-quota-attainment" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- reduction in quota attainment likelihood for Sales reps spending more than 4 hours/week on data entry<br><small>Source: CSO Insights (2025) · <a href="https://lighthousedata.io/data/data-entry-hours-quota-attainment" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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