B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
40%
40% -- smartphone ownership rate for Danish consumers aged 15-70 (2011)
Almost 40% of Danes aged 15 to 70 years own a smartphone.
- The source notes 'almost 40%'
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2011
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
TNS Gallup
Primary
Tier B
http://www.shape.dk/news/blog/apps-vs-websites ↗
Source Article
Apps vs. websites
Original Research
TNS Gallup
· Original study ↗
Methodology
TNS Gallup survey study on Danish smartphone penetration
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Danish consumers aged 15-70: 40% smartphone ownership rate. Source: TNS Gallup (2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/danish-smartphone-ownership-tns-gallup
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<blockquote cite="https://lighthousedata.io/data/danish-smartphone-ownership-tns-gallup" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- smartphone ownership rate for Danish consumers aged 15-70<br><small>Source: TNS Gallup (2011) · <a href="https://lighthousedata.io/data/danish-smartphone-ownership-tns-gallup" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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